Let the basics be your guiding light, always!

In this ever-changing communications and technological climate, continuous advancement is key. Moreover, for digital marketers, this means SEO and digital strategies need to adapt quite rapidly. It's almost infeasible and incredibly tedious keeping up with the whims of web crawlers;

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UX

There’s Value in User Experience (UX)

What is user experience really? Simply put, it is an important part that informs the design of any product or service. This can include websites, publications, applications, whatever communication platform that you develop as part of your marketing and communications

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Finding your brand’s digital sweet spot

First impressions last longer and, therefore, establishing your brand’s identity and validating its capabilities is not an easy task. Pictures are worth a thousand words, and great design is worth a thousand more. However, it takes more than just great

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Spontaneous pathways to innovative ideas

Author, Napoleon Hill once said, "Whatever the mind can conceive and believe it can achieve". When taking into account the various creations and innovations conceived and brought to life lately, one cannot but agree with this sentiment. Take for instance

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Leverage the versatility of your digital presence

Like the em dash to a writer is how one should look at their digital communication tools. Writers love em dashes as much as hunters love Swiss army knives. Like the functional knife, the em dash is perhaps the most

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Introducing M Secure

Congratulations to M Secure on the launch of the new brand. We are very proud to have been part of this exciting and momentous time in the growth of this organisation, from Metro Security to now M Secure and wish

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Master of design’s clients her badge

Sometimes looking back and knowing how far you've come, gives you the motivation you need to continue and be resolute about your passion and your business. Check out our Creative Director, Dipti Varghese, on page 8, the business section of

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If the walls could talk

Ever wonder what the walls in your office would say if they would talk? Indulge me a minute and imagine the conversations those walls may have observed. I know in our studio, the wall would talk about spontaneous bursts of

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